Forums Forums Enthusiast Forums A - Z Gadgets & Tech Solutions....Most ludicrous use of the word.

You will get the Idea..

Thermal cooling solution = Fan
Data entry solution = Keyboard

There are thousands of them...usually found on corporate websites (Sorry should be "Web Marketing Solutions")

Lets make up a list and choose the best..

Andy

data storage solutions = Hard Drive
On Site backups = Memory stick

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W.T.F. are they selling....is it solutions???

The word solutions is taken out of context by many companies nowadays of course, but if its used correctly, then it means a company offering solutions to problems/needs which can not be defined with one single word.

For example, data storage solutions, when used on a website like Ebuyer of PC World, would be appropriate because they dont just off hard drives, but they offer a range of data storage devices to meet customers needs.

I use the word solutions on the slogan for one of my internet brands, and I use it is for two reasons:

1. The services I offer cannot be defined under one name, there is 5 services that all differ from each other in one way or another and come under different service names, so it is appropriate to be used.

2. I would have rather used the word services, as they are solutions in a way, but not strictly like solutions in the same way that Ebuyer offer "data storage solutions" etc... But as the word services makes up part of the official brand name, i needed an alternative word to services.

So yes, I agree, there are a lot of companies which overstate things by labelling them "solutions", but there is also a lot of scenario's where the word can be used within an appropriate manner.

I understand the frustration with the over-use of the word though.

Another word that is over-used nowadays is the word legend, but ill leave that as its off topic lol.

Most of the time, the people that offer so called "solutions" can't find a solution to your problem!