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Willaston
by Gizbeech - 12th Dec 2025 10:54am
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Joined: Aug 2004
Posts: 22,315 Likes: 1
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Joined: Aug 2004
Posts: 22,315 Likes: 1 |
Apple has claimed that NBC Universal wanted to more than double the wholesale price charged for its television shows.
The iTunes owner made the claim after NBC announced that it would be pulling its programming from the download service when its contract with Apple expires in December.
In a press release, Apple said that it would not be carrying NBC shows from the 2007-08 season when it begins in September, even though there would be three months left on the contract. It claimed that NBC's price demands would have pushed the retail price for the network's shows up to $4.99 per download, a dramatic difference compared to the $1.99 charged for ABC, CBS, Fox and The CW programming.
"We are disappointed to see NBC leave iTunes because we would not agree to their dramatic price increase," said Eddy Cue, Apple’s vice president of iTunes. "We hope they will change their minds and offer their TV shows to the tens of millions of iTunes customers." Hmmm, it wouldnt be the first time that Apple have unfairly charged consumers much higher pricing then they should be now would it.... Think they need to take a look at their own business practices before critisizing others. What goes around comes around n all that lol. Digital Spy Report
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Joined: Nov 2003
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Joined: Nov 2003
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Could this be the start of things to come for itunes ??
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Joined: Aug 2004
Posts: 22,315 Likes: 1
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Joined: Aug 2004
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I dunno, it only affects the TV rights via NBC atm, but the music may be protected by some form of rate card within the industry, aimed to protect the consumer. Either way though, its refreshing to see Apple getting the same done to them, as they were doing to customers in the EU. 
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