Fast food brands are getting around laws banning the promotion of unhealthy snacks online, research suggests.
New Advertising Standards Association rules prevent the online and offline advertising of fast food to children.
But, according to trade magazine New Media Age, fast food brands are targeting kids via games, videos and cartoons on their websites.
It accuses brands such as McDonalds, Kinder and Haribo of exploiting a legal loophole in the rules.
Huh?? WTF lol!!!
GOOD ON THE COMPANIES BREAKING THE RULES I SAY!! I mean all this crap about a certain type of food being judged as "unhealthy" by these do-gooder food "experts" really peeves me!
Why should a company be banned from advertising, why should a website lose some advertising revenue, just because some organic munching pig decided that its best for thou to eat cabbages and lettuce and tomatos!
Should parents not be watching what their children eat, why is it advertisers get blamed for everything... I mean take fags for instance, they are banned from advertising in every walk of life nowadays. But the funny thing is, one of the MOST SUCCESSFUL launches of a cigarette brand in the UK was a brand called........ DEATH! - lol, people know they can die and cause all sorts of damage as a result of smoking, advertising or not, they will smoke and should be allowed to if they want to, so long as it doesnt adversly affect other non-smokers.
This five a day fruit thing is just a bloody marketing scam developed by all the major supermarkets, not only do they sell more fruit as a result, but they have put their prices up considerably, but stealthly since the fad was introduced.
I dont eat all this "healthy" crap, never have done and never will do, and I managed to walk up Snowdon no problem whatsoever, and come back down and would have still had enough energy to give it another go!
People should be allowed to eat what they want when they want instead of the government and media dictating what should and shouldnt be eating.
I notice the consumption of school dinners has decreased massively since the government made them "healthy" haha up yours you fookin cheeky do-gooder food "experts"
BBC News Report