Just had a look at Gibbo's map of Port Sunlight and found it very interesting. I lived at the bottom of Shore Drive at No.82 on the right hand side until around 1956 and always thought it was classed as New Ferry, whereas my mother always preferred Port Sunlight as our address as she thought it sounded posher. On the map there are no houses from halfway down Shore Drive on the right hand side nor on one side of Woodhead Road and Bolton Road East.
These plots were built on by a builder who I think was called Bolton who in addition also built Lewisham Road, Graylands and Eccleshall Roads on the land adjacent to Bolton Road East in the 1930's.
The houses showing on Gibbo's map were referred to as Levers houses as their tenants all worked for Lever Bros. and were built considerably earlier. The Bolton houses were built in blocks of 4 or semidetached. In the early 1940's the semis commanded a rent of £1 and were known as the pound houses while the terraced ones cost 80 pence per week.