Photo is on Flickr here and a comment there says it's the Liscard end of Seaview Road. The white brick faced part of the row of shops was the side exit for the ABC cinema. If you look carefully you can see the promotion stills just to the left of the Gas Showroom."
It is Seaview Road, the white building in the middle used to be the bingo hall (side exit) and on the corner was the main entrance. I think theres a florist there now???